"Even though we’ve continued to grow, our ethos has always been ‘better, better, better’, not ‘more, more, more’; we aim to make every instrument the best we’ve built yet, ensuring we do everything we can to make that happen. It means a lot of slow, hard work, but that’s also where the joy of instrument making lies. Precise craftsmanship, obsessive attention to detail, the highest possible standards – these are the things we’re passionate about and that drive us to make every guitar better than the last. From elaborate custom builds featuring rare exotic woods and intricate inlay work to stripped-back gigging machines, every single one of our instruments  is made to this same level of expertise and with only the very best materials and components – no exceptions."